Regional Sales Manager - East/Northeast (US)
BUILT is one of the fastest-growing, best-tasting protein snacks – a Built Puff with a delicious taste and unique, indulgent marshmallow-y texture that has everyone talking on social media. It has our retail partners talking too! Born as a DTC brand, Built is expanding rapidly across the U.S. with distribution in Walmart, Sam’s, and Costco to name just a few.
As we continue to expand, we’re hiring a Regional Sales Manager to lead growth across grocery and natural channels. This role owns key customer relationships, drives distribution, and leads broker partners across the region. You will report to the East Coast Key Account Manager.
If you meet the following criteria, collaborate well with others, and love to sell better-for-you products you can feel great about, we’d love to hear from you.
The Role – Duties & Responsibilities
As a Regional Account Manager, you will focus on growing our business and taking ownership with Northeast and Midwest regional Grocers and distributors. Experience with the following accounts: UNFI, AWG, Market Basket, Big Y, Wegmans, AHOLD, Tops/Price Chopper, Giant Eagle.
Actively manage and grow our business at our direct accounts through regular merchant interaction, solid promotion and business planning, assortment and merchandising improvements.
Lead and manage your broker network for maximum performance in distribution gains, promotional effectiveness and efficiency, assortment and merchandising.
Collaborate with in-house insights team to create compelling, fact-based sales presentations that effectively position Built to attain and hold new distribution.
Collaborate with Dir-Marketplaces to ensure customers’ owned marketplaces are optimized and growing.
Where appropriate, develop joint business plans that include merchandising and shopper plans that grow Built’s market share and category growth.
Leverage analytical tools to perform robust account analysis and be able to take action on insights you uncover.
The Skills – The Ideal Candidate
You should have 5+ years of selling experience in CPG, preferably food, including both direct and brokered selling. You must be comfortable drawing insights from data and be able to craft a narrative to support our brand’s initiatives. You will be a self-starter with demonstrated achievements in a fast-growth environment.
Proven track record of growing distribution and dollar sales at 30%+ while managing trade spend
Experience selling to Northeast and/or midwest Grocer accounts required, preference for those with experience in Natural as well
Very strong presentation and communication skills, including PPT
Intensely goal and KPI-driven, creative problem solver
Track record of taking initiative in ambiguity
Excellent organization skills
At least 3 years of experience managing brokers with examples of improving their effectiveness
Solid skills in Nielsen, IRI, SPINS or other similar syndicated data. Experience with panel data such as Numerator is a plus.
Experience with KeHE and UNFI
Bachelor’s degree required
What Sets You Apart
Experience in natural, better-for-you, or high-growth brands
Ability to operate with autonomy in a fast-paced, evolving environment
Ownership mindset with a bias toward action
About Built Brands
Built Brands is disrupting the “bar” category with a completely new and exciting product called Built Puff. Founded in 2019, Built has skyrocketed from making just a few bars a day, to producing millions and millions each month. Built has a fun and collaborative work environment. We strive for excellence with the purpose of satisfying our customers. At Built, our goal is simple: we want every person on the earth to experience and love the amazing Built Puff!
Why Join BUILT
Own a high-impact region in a rapidly scaling brand
Work with top-tier retail partners while expanding into new channels
High visibility and opportunity for career growth
Entrepreneurial, fast-moving culture with real influence on outcomes
Additional Details
Location: Remote (Midwest/ Northeast U.S. preferred)
Compensation: Base salary (DOE) + performance-based bonus
- Remote status
- Fully Remote
About BUILT Brands
BUILT Bar is truly a standout among protein bars. With its exceptional nutritional profile and so many delicious flavors, BUILT Bar is the favorite protein bar of many discerning snackers, fitness trainers and fitness enthusiasts alike.